What It Is
Brains is the name we’ve given to our innovative digital marketing consulting approach of blending several different disciplines, methodologies and data points together to develop one dynamic strategy that improves online journeys and delivers better results. We utilise biometric user research and several kinds of UX testing to truly understand your target market and what they need from your digital presence, both consciously and subconsciously. We integrate this analysis and insight with ground-breaking and proven neuromarketing methods to feed into a strategy that aims to maximise your return.
What It Is
Brains is the name we’ve given to our innovative digital marketing consulting approach of blending several different disciplines, methodologies and data points together to develop one dynamic strategy that improves online journeys and delivers better results. We utilise biometric user research and several kinds of UX testing to truly understand your target market and what they need from your digital presence, both consciously and subconsciously. We integrate this analysis and insight with ground-breaking and proven neuromarketing methods to feed into a strategy that aims to maximise your return.
How We Do It
Our science-based approach involves several different areas. We audit your website to analyse current performance and the journeys that users take through to conversion or drop off. We find real-world potential customers to conduct controlled biometric testing as they use your site, capturing data such as eye movements, heart rate monitoring, facial expressions and galvanic skin response to analyse and discover their real physical responses to what they are seeing and doing, which cannot be faked. The insight we find here will help inform the strategy we develop to transform your digital performance.
Why Choose Us?
Our approach, experience and unique skillset makes us different to other agencies. We treat every client as an individual and ensure that what we deliver is bespoke to your business objectives, your market and your audience. Using our own blend of data points, analysis and our expertise to provide insights that make a real difference, we can drive forward your business into the future.